Top 10 fastest growing bike apparel brands in 2020
Who are the rising starts in bike apparel? This year bicycle riding has been gaining traction amongst people in all parts of the world. Accordingly grew the cycling apparel market. Brands have been coming up with a wide range of cycling apparel and gears to gain customer loyalty towards cycling wear products.
In the last article, we made a list of Top 10 most followed bike apparel brands on Instagram in 2020 but it’s also interesting to see which were the fastest growing.
The internal LTP analysis is based on more than 300 road bike apparel brands. The analysis doesn’t include brands with major turnovers from other product categories than bike apparel, e.g. helmets, bicycles etc., also online web shops. Brands in the final calculation had to have 15.000 or more followers in 2019.
Below you can find the best performing bike apparel brands in terms of the fastest growth of followers on Instagram during the period September 2019 to November 2020.
#10 Etxeondo, Spain, founded in 1976 – 30.100 followers (48% growth)
#9 Gore wear, Germany, founded in 1985 – 51.100 followers (48% growth)
#8 Spiuk, Spain, founded in 1997 – 27.700 followers (49% growth)
#7 Café du Cycliste, France, founded in 2012 – 85.300 followers (66% growth)
#6 Pedal Mafia, Australia, founded in 2014 – 60.200 followers (69% growth)
#5 Le Col, UK, founded in 2009 – 38.100 followers (75% growth)
#4 Ryzon, Germany, founded in 2016 – 32.800 followers (80% growth)
#3 Craft Sportswear, Sweden, founded in 1977 – 56.800 followers (83% growth)
#2 Pas Normal Studios, Denmark, founded in 2015 – 91.500 followers (95% growth)
#1 ALÉ Cycling, Italy, founded in 2009 – 39.900 followers (146% growth)
It’s interesting to see that Pas Normal Studios was growing almost double every year since 2017. Thanks to that this year they made it to the Top 10 most followed list (#8). Café du Cycliste which is also one of the fastest growing bike apparel brands on Instagram, made to the Top 10 most followed for the first time this year (#10).
Below you can find the Top 10 list of the fastest growing bike apparel brands
Feel free to contact CCO Alex Ingildsen - firstname.lastname@example.org, if you want to be informed about the rating of your cycling apparel brand. Please also feel free to reach out, if you feel like we are missing any brands.